SEO-Focused Web Content Writers
Web Sales Conversions
Your 2014 Sales Goals, Website Traffic and Web Content / SEO
Mar 6th
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So it’s March, so how are your company’s marketing goals for 2014 coming along? By how much do you want to increase your revenue by this year? Well, you certainly don’t need me to tell you how central your website is to the success of meeting (or missing) that goal. And how critical your Google ranking is when it comes to your overall website traffic. Fresh, frequent web content and other SEO can greatly improve the standing of your site in the eyes of Google, and this can mean quite a bit to most companies. Here are website visits per page of search results:
Page 1 — 91.5% Page 2 — 4.8%
Seems pretty important/critical/vital to be on Page 1, huh? And remember regarding that 4.8% on Page 2, there are 10 results on that Page. So your position on that page is worth about 0.48%. Don’t know about you, but I’d prefer that 91.5%. And with some work, you can get to that Page. Of course, moving up to higher positions on Page 1 also yields very significant results.
How much traffic is your site getting now? (You are tracking it, right?) And based on that traffic would you say your More >
Web Content and Importance of Google Search Rankings Clearly Shown Again
Jan 21st
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Web Content, SEO and the Incredible Importance of Top Google Search Rankings
Online ad network provider Chitka recently confirmed that it is certainly *not lonely at the top! According to their latest study, the top listing in Google organic search results receives a whopping 33% of all online traffic, compared to just 18% for the second position. As you surely guess, the traffic deteriorates quickly from there. Which goes to show how having a well conceived and executed web content and SEO strategy is so absolutely CRITICAL to your company’s success.
For many, it’ll come as no surprise that the findings also showed a significant drop in traffic from Page 1 to Page 2 results. Page 1 results garnered 92 percent of all traffic from the average search, with traffic dropping off by 95 percent for Page 2.
Quite literally, a quality web writing publishing calendar and effective SEO work done in support of it can easily bring back returns of tens (or for some, even hundreds!) of thousands of dollars to companies that deploy them. This is the kind of ROI that is impossible to ignore!
Contact us today to learn more about creating your own web content development program, and about how your More >
The Importance of SEO, and Can You Do It Yourself?
Jan 14th
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Search Engine Optimization (or SEO) is a rapidly growing form of internet marketing. SEO companies spring up almost overnight, but inside the ever-changing online world many of them die just as quickly.
Why is SEO such a booming business? As more commerce moves online, it’s only natural that marketing should move with it. Since billions use search engines daily, being found by search engines is obviously a vital part of every organization’s online marketing strategy.
Is SEO important for YOUR website? The answer is a certainly YES for commercial or informational websites; probably not as much for personal sites. The bottom line however - If you want people to find your site themselves, SEO is important. If you plan to make money from lots of people visiting your site, then SEO becomes not only important but essential.
The next question becomes, is SEO something you can do yourself? That depends. SEO requires basic knowledge of a website’s tags, an ability to learn which keywords to focus on, an ability to incorporate keywords into rich, informative articles that readers value, and other items. It also involves the ability to get backlinks to your site — a critical part of SEO.
Your SEO and Web Content More >