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Local SEO Services and 2015 Resolutions You Should Follow
Jan 20th
David Mihm, the local search wizard at Moz, just released the annual Local Search Ranking Factors survey, which helps give local marketers like me more insight into which ranking factors matter the most.
The survey shows a definite shift toward more traditional web ranking factors. Last year’s Local Search Ranking Factors survey had Google Places and Citations weighted heavily, but this year’s study shows that on-site signals and links are the most powerful factors.
This shift is consistent with Google’s recent local ranking algorithm update, Pigeon. Many Local SEOs reported they weren’t hit by Pigeon – because they took a more wholesome approach to local SEO, it’s likely their sites simply had more authority to begin with.
The most important point we try to hammer home to potential clients is that you can’t fool the nerds at Google. Everything you do, both on and off site, should be working toward the end goal of making your user experience awesome… not trying to fool Google into placing you higher on search results pages. Besides, web visitors that don’t convert because their experiences are sub-optimal aren’t More >
The Web Content Connection: How Blogging Builds Brand Awareness
Dec 16th
As of 2014, over 3 billion of the world’s population has internet access. That’s over of all of the people on Earth. There is no reason why your business website cannot attract thousands of potential buyers, regardless of your industry and target market. Your target market is already out there, waiting for you to join the conversation. Blogging really does help build online awareness for your brand. Here’s how.
Content, much like a diamond, is forever.When you build your website with high-quality web content, users can access your informative blog posts 24 hours a day, 7 days a week. Even as you sleep, potential customers can access the wealth of knowledge and entertainment that is your specialty blog. For years to come, your blog posts will attract traffic to your website and continue to market your business for you on autopilot. Timeless, authoritative content never loses its shimmer.
Great blog posts show customers that you know your stuff.A professionally written blog highlights your business as a place to go for expert services and products. Who would you rather do business with – a business with a three page website detailing their business hours, their location, and a long-winded about page about how the More >
WORK
Oct 31st
Not only do I write high quality SEO-based content, with an eye for conversions as well, for all types of clients - and all types for projects - but there are a number of other projects I’ve done regularly . Here are some highlights that go beyond the standard SEO copy that I write for websites and company blogs
Drip Email Campaigns
Press Releases
Print and Online Newsletters
- Apex Credit Union Newsletter
- Apex Credit Union Newsletter #2
- St Louis FOCUS Newsletter
- SLCCU Statement Insert
- SLCCU Statement Insert - GrandSlamAutoLoan
Landing Pages
