SEO-Focused Web Content Writers
Posts tagged web content
How to Increase the Life Expectancy of Your Online Content
Apr 26th
Go Green - Evergreen, that is! You can greatly increase the life expectancy of your online content by remembering to write in a “timeless” manner.
Writing a regular stream of fresh articles is critical to your article marketing (or blogging) success. However, it’s also important to make your articles as “evergreen” as possible, with content that stays fresh and useful long after you publish it. Being sensitive to how your articles could be read in the upcoming years will help keep them from eventually becoming stale, irrelevant pieces of text.
Most publishers that you are trying to attract with your articles prefer evergreen content as well, for a very clear reason. Evergreen content makes your articles (or postings) more useful to their readers for a longer period, and they can spend less of their own time pulling out stale content. So if done correctly, your articles might live on for years and years on a publisher’s website.
So How to Increase Your Evergreen Factor?
Remove the Time Element - Notice how the evergreen title below drops the year reference? Be sure to remove any time-specific references in the body copy, too.
Stale: “Hot Summer Fashion Trends in 2010″ Evergreen: “Hot Summer Footwear Trends: Flip-Flops vs. More >
Article Writing Basics - Defining Your Article's Purpose
Apr 24th
Article Directories are a form of Search Engine Optimization (SEO) where companies and professional writers submit articles based on a specific niche. Article directories are also sometimes called Ezines, or Online Magazines, for their depository methods - sometimes hosting hundreds or thousands of documents related to a given subject.
What is the benefit of submitting to an article directory? When search engines scan the Internet for content, it “spiders” the web pages and harvests links from each page. The crawler then searches other pages for links and indexes pages that link back and forth with each other.
Article directories use this technology by allowing website owners the ability to link back to their own site using keyword articles, which trigger search engines to rank pages higher. Article standards developed by SEO experts typically call for a word count of 400-500+ words and a keyword density of approximately 2%or 3%.
They also demand that an article be different enough from any other piece of existing web copy that it is viewed as being “unique” by the search engines. But although common SEO methods specify that duplicate content penalizes a website ranking, Google has denied it. Regardless, article directories often require unique content themselves, and More >
Top 10 Reasons WordPress Is Perfect For Content Managed Websites
Apr 19th
My blog post today is yet another guest appearance on a partner’s blog, this time for my partners at Studio 2108. We can assist you with web graphic layout and design, website development, SEO, content creation and distribution/management, and more! Studio 2108 are industry leaders in the creation and hosting of Content Managed Websites for business.
Top 10 Reasons Why WordPress Is So Effective For Content Managed Websites
Here at Studio 2108, we have grown accustomed to being asked lots and lots of questions about our new Content Managed Website Package and system, developed utilizing the powerful WordPress Blogging Platform. The concept behind the Content Managed Website is fairly simple – your online content has never been more vital to your online presence and overall success, and having a method to quickly, and easily, add or modify your website’s content has become of utmost importance.
So with that in mind, we thought it would be a valuable education resource to provide our readership with the top 10 reasons why WordPress is so effective in creating and managing your own Content Managed Website.
1. WordPress Can Be Customized In Any Way
The most important attribute of WordPress is that it’s 100% Open Source. This means More >
