SEO-Focused Web Content Writers
Posts tagged content
5 Steps To Create Content That Converts…& Increases Your SEO
Nov 15th
Getting “found” online is the end goal of your content and SEO initiatives, in addition to the conversion of your web visitors into customers too, of course.
And it really wasn’t all that long ago that you could effectively grow your business or share your ideas online by “interrupting” prospective customers with Push methods such as banner advertising, unsolicited email messages, or other off-line (and old school!) methods like cold calling. But business people grew weary of being targeted by outbound marketing and promotions long ago, and the technologies in use today have become far better at blocking these methods.
Businesses and people in general have also changed the way that they shop and learn, primarily utilizing search engines, social networking sites and blogs to find the information that they need. “Pull” or inbound marketing helps companies take advantage of these shifts by helping them get found by customers in the natural way in which they shop and learn. Here are five tips that you can use to help yourself “get found” online:
1. Start with an extraordinary idea
The days of needing a huge advertising budget to spend on marketing and PR to promote your ideas are long gone. Today, truly More >
Top 10 Business Websites
Oct 4th
Sometimes we could all use a little help, or good business advice and resources. So with that in mind, here are 10 of the top business-oriented websites available today… each which provides info and tools for entrepreneurs, small business owners and other organizations.
AllBusiness.com has a variety of small business resources, advice, and business ideas for entrepreneurs and small businesses to start, manage, finance, and build a business.
Bplans.com offers free sample business plans, business plan software, business calculators, and articles on writing a business plan, starting a business, and other small business topics.
Business.gov helps small businesses understand their legal requirements and locate government services from federal, state, and local agencies.
Credit.com covers all aspects of personal credit and includes free interactive tools and unbiased product comparisons. Entrepreneur.com offers a comprehensive range of practical information for small business owners including articles, videos, tools, newsletters, and message boards.
EntreWorld.org is a collection of resources for entrepreneurs designed to support and help build entrepreneurial economies. The content on the site focuses on starting, growing, and locating support for your business.
IRS.gov/businesses/small/index.html – This IRS Small Business Resource site covers a broad range of tax resources for entrepreneurs and small business owners including workshops, forms, and publications.
MoreBusiness.com is filled with sample business plans, marketing More >
Content Curation
Sep 6th
Content curation is the process of reviewing and filtering articles and blog posts from across the web.
It’s NOT the same as copying other people’s blog posts and placing them directly on your site, though there are websites that do this quite successfully.
Anytime you share an interesting article on your Facebook account, or retweet a good post on Twitter, you’re curating content.
And sharing content in this way can also helps you maintain your publishing schedule. Because anyone who has ever been responsible for regular web content or blog posts can attest to the fact that sometimes, other things just get in the way! (I know that’s true for me, for SURE)
Sharing content helps shift the burden of blogging or tweeting to someone else. Once you have access to a great piece of content from another blogger, it becomes easy to write a quick opinion of your own. Now you have a new blog post of original content, built on top of a big idea or concept that will be interesting to your audience.
And not only does this help you share the best ideas with your network, it also helps keep you “in the know” on important developments and trends in your More >
