SEO-Focused Web Content Writers
Posts tagged trends
So How Many Blogs Are There, Anyway?
Feb 1st
I’ve been searching recently to answer a question that many who are considering new online programs have asked: Just how many blogs are there, anyway?
Let us start by saying that hard, reliable data is difficult to find! Many of the services or engines that track individual blogs, especially Google, don’t share their information. Even for those that do share data, it’s still impossible to know if their lists are all-inclusive, or how many “dead” and zombie, or “sleeping” blogs they contain.
“Dead” means just what you probably think it means - the blog has been permanently abandoned or discontinued. Unfortunately, this is the fate of many blogs.
Zombie or “sleeping” blogs are terms I just made up, because they seem to fit so nicely - blogs that are temporarily dormant, but will be revived by their owners at some point in the future.
So, you want a number, right?
Well, the current estimates say there are about 450 million “active” English language blogs right now, but that number varies according to the source. Technorati estimated over 200 million blogs at the start of 2009, with exponential growth since then.
Of course these numbers change every day however, as new blogs are started by the thousands (or More >
Youth of the Nation
Jan 25th
As a student of history (one of the few subjects I paid attention to during middle or high school), I have always been interested in studying the differences between different generations. I like to see how societal events like war, cultural influences or technologies influence whole groups of people. One of the most interesting groups to me is Generation Y, also called the Millennials.
There aren’t exact boundaries - for any generation - but Gen Y begins in the late 70s or early 80s, and extends out to approximately the year 2000.
What recently caught my attention was that many Millennials have stopped using words like “hello” and “goodbye” in their conversations. The reason is pretty straightforward, most of their conversations via social media, texting or chat services have no clear beginning or end, but are simply ongoing dialogues with other people.
Of course, older generations are using these same technologies, but they still tend to use these media for more traditional conversations.
I am trying to refrain from saying things like “back in my day”, maybe because this would mean admitting that I am finally getting old. However, you can’t help but notice the differences that adolescents today have from earlier generations. As More >
Tips for Developing Your Online Content
Jan 18th
When building your website and writing your content, it makes sense to have the end in mind from the beginning. What do you want visitors to do when they land on your website? What actions, if any, would you like them to take?
These answers will differ depending on your organization. Some websites are meant simply to inform or educate, while other sites are focused on generating sales or inquiries. But whatever your subject or the mission of your website, the first step is to provide compelling copy that visitors will actually read.
If you’re building a website or revising your current one, we’d be happy to help you develop the web copy. But if you decide to go it alone, here are some quick tips for writing your own online content:
Be brief: Most folks quickly scan the page anyway; most do not read every single word. If it looks like reading your content will be “work” for the reader, most people will pass! So get to the point.
Break it up: Use subheadings or bulleted lists to deliver your info in bite-sized chunks.
Stay on target: Try to stay focused on one or two main points per page, excepting landing pages or those More >
